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A Luxurious Alternative to Your Morning Coffee

If a steaming cup of roasted coffee is a part of your morning ritual, it can be next to impossible to imagine a satisfying alternative. Yet, there’s certainly a desire to switch things up. With an uptick in mushroom and adaptogenic drinks on the market, it’s clear the demand for a change is there.

According to the Coffee Association of U.S.A. Inc., a 2020 study revealed that 62% of Americans drink coffee every day and the average drinker consumed over three cups throughout the day. “In a society that is wrestling with chronic stress and its cascading side effects, like burnout, dampened immune system, impaired digestion, and poor sleep, we’re collectively coming to the realization that coffee isn’t helping,” says Ben LeVine, co-founder/chief herbalist at Rasa, a company that engineers herbal coffee alternatives. “In fact, coffee can exacerbate stress.”

Enhancing Coffee

Despite the joys of coffee, the addictive nature of caffeine can create a vicious cycle of dependency. Your morning cup might awaken your taste buds and energy levels, but the crash creates a need for yet another cup and can later impede your sleep. This is a hard habit to break. In fact, MUD\WTR founder and CEO, Shane Heath, created the product he needed back when he was working in tech, drinking way too much coffee, and feeling burned out. “He mixed up a blend of cacao, masala chai, and adaptogenic mushrooms and started drinking it every day — and feeling great,” says Elizabeth Limbach, director of communications at MUD\WTR. The best of both worlds was in sight.

 

Brands are developing products that have similar aromas and flavors to traditional coffee, which can make cutting back or replacing your second and third cups that much easier. “The idea was to enhance the most popular drink on the planet,” says Kevin Masson, founder/CEO of Biolete — a coffee alternative brand that supports athletes who often need a boost, but want a healthier option. “[The goal is] to make it more beneficial for us and optimize our way of life, by taking all the benefits of coffee without any bad side effects.

Healthier Ingredients

Enlisting healthier ingredients has made it possible to create alternatives that contain minimal amounts of caffeine, but still give you a boost. They can even be enjoyed as a latte or an iced coffee. Mushrooms and adaptogens have revolutionized our morning rituals. “While adaptogens can still be stimulating, they don’t increase stress hormones like coffee does,” explains LeVine. “Coffee can stimulate the release of cortisol, putting us in fight-or-flight, but adaptogens modulate the secretion, balance it, and put an upper limit to the amounts of stress-related hormones that our stress response can trigger.” The concept is a lasting energy boost withou leaving you burnt out.

 

Biolete uses “adaptogen mushrooms such as Lion Mane, Reishi, Turkey Tail, and Chaga, all of which have unique benefits such as energy, focus, and immunity enhancement,” says Masson. Even other coffee alternatives, such as Neuro — a line of caffeinated gum and mints — are being made with a blend of caffeine and nourishing ingredients, such as B6 and B12 vitamins for an enhanced caffeine experience that focuses on overall health, rather than a short-lived burst of energy.

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You Can’t Get a Reservation

You can find Rao’s Homemade jarred sauces at your local grocer. Better enjoy them that way, because getting into the small VIP room of the namesake evergreen New York City establishment is not an easy feat.

It all began over a hundred years ago in East Harlem, New York City – at the time, East Harlem was a center of Italian culture. While there is now a Las Vegas location as well, Rao’s New York City has one main room that fits around 60 people maximum, with classic red upholstery and booths. Ten tables is all they’ve got room for, but it’s been booming since the beginning. The bar has a speakeasy vibe, and classic memorabilia loads up the walls.

Rao’s has always been known for its simple tastes. Mainly, its luscious red sauces and as-fresh-as-you-can-get-it pastas. But what’s not simple – and still isn’t – are the kinds of people walking through the front door. In the early days, it could be the likes of Frank Sinatra or Frankie Valli. As the years went on. Billy Joel, Keith Richards, or Hillary Clinton could be in the room at any given time. Now, the interior of the entire restaurant is adorned with photographs of these stars, t arm-in-arm with Rao’s staff, or one of the owners, Frank Pellegrino Sr. or Ron Straci.

Pellegrino and Straci created an A-list environment inside Rao’s NYC, due to the kind of clientele lining up outside the doors with their secret security. Since then, it’s been a sort of mystery to ordinary folk on how to get inside those doors. And in 2023, it’s nearly impossible.

All New Yorkers have their own conspiracies, but most agree: it’s about who you know, and what you’ve got to offer.

One of these onlookers, editor and writer Bret Thorn, has his own theories. Thorn is the senior food and beverage editor at Nation’s Restaurant News and Restaurant Hospitality. Here, he has been reporting on trends in the restaurant industry for 24 years, and is native to the New York metropolitan area. He’s written about food trends over the years, broader industry trends, operational challenges for owners, and evolving consumer tastes.

Most recently, he reported on the collapse of the restaurant industry during the pandemic, and the creative ways in which it has made an even stronger comeback. A large part of the success, he says, is due to social media.

“Twenty years ago, food was a niche topic. Now, it is at the very center of our culture,” Thorn says. “As more chefs have developed celebrity followings, consumers are increasingly interested in what they eat, whether that’s for nutritional reasons, interest in trying new flavors, or simply F.O.M.O (fear of missing out).”

 

When it comes to what draws people to Rao’s specifically, Thorn thinks it’s partly nostalgia. The vintage, “authentic” feel of the establishment is something that a lot of people look for in their dining experience. Thorn calls this “perceived nostalgia,” because it offers the idea that things were better or easier in the 1970s, for example. It creates a past that people yearn to be a part of.

There are also some rumors that Rao’s could have had Mafia ties in the early years, but nothing has been confirmed.

“The fact that it is perceived as being connected to the Mafia — I can’t say whether that’s accurate or not — lends a perceived, but unsavory romance to the brand,” Thorn says. But the bigger piece of it, most agree, is the nature of Rao’s being perpetually “booked.” Just the fact of something being sold out makes it instantly more famous. Everyone wants what they can’t have.

“Marketers understand the importance of inventing scarcity,” Thorn continues. “The prime example in the food world is the McDonald’s McRib sandwich, which is offered seemingly at random, which adds to its appeal considerably. At Rao’s, this scarcity is not invented. It really is in very high demand, and you pretty much have to know someone connected with the restaurant to get in.”

The Rao’s Homemade portion of the brand has also done a successful job of taking the company into the 21st century. Their jarred pasta sauces have been blowing up on TikTok, Instagram, and YouTube cooking tutorials. This new surge of popularity allowed for a location to be opened in Chicago, Illinois, as well as a recent pop-up event in New York City called Rao’s The Saucery. The Saucery had its launch and partnership with star Kristin Cavallari.

They’ve also adjusted to food trends by making sauces that are vegan and vegetarian friendly, as well as a large variety, from marinara to alfredo.

As far as suggestions for eating in New York City, Thorn wants visitors to know that every other corner besides Rao’s is also filled with gold. For his favorite hidden gems, he recommends Bensonhurst in Brooklyn, Howard Beach in Queens, or Arthur Avenue in the Bronx. When you’re in the city, fantastic Italian American food is everywhere — don’t lose hope.

 

“If you live in New York City, there’s probably one or more in your neighborhood. If you don’t see one, take a stroll away from the touristy neighborhoods and just ask a passerby. The chances of you being disappointed are very low,” Thorn says.

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Culinary Nirvana by Unique Homes

Culinary Nirvana

Trending at high-end resorts: Events designed to showcase iconic cuisines and local talent.

The concept of bringing notable chefs together in a resort locale was pioneered at the food Aspen Food and Wine Festival in 1983 to pump up interest in the summer season. Similar events blossomed in other resorts, becoming a yearround occurrence. It’s a trend perfectly aligned with the growing spotlight on food and beverages among resorts.

Referring to Hualālai, a private luxury resort community on the exclusive Kona-Kohala Coast of Hawai’i Island, Rob Kildow, director of sales at Hualālai Realty, says, “The community we’ve built is very food savvy, and our team works hard to ensure we bring creativity to our events. In addition to winemaker dinners and festivities during standout holidays, we’ve seen significant turnout to our seasonal event series, including themed dinners celebrating everything from Greek and Mexican cuisine to seafood, taking inspiration from Pike Place Fish Market, to cooking classes put on by our very talented culinary team, and more. These sell out rapidly, showcasing member engagement and excitement for events of this nature.”

“Today’s affluent travelers are more interested than ever in gastronomic experiences. They seek immersive experiences with delectable cuisine and artful cocktails and featuring chef engagement and unique experiences,” says Greg Cook, general manager of The Ritz-Carlton Amelia Island. Cook and his team are gearing up for the resort’s inaugural culinary happening, the Amelia Island Cookout, in late October, featuring a variety of lavish, interactive dining experiences, gourmet wine pairing dinners and a Chef’s Theater cooking demo. The highlight of the event will be a huge oceanfront cookout helmed by local and national talent.

Grand Cayman Saint June at Sunset

Gastronomic Immersions

 

On Grand Cayman, plans for the 15th annual Grand Cayman Cookout at The RitzCarlton on Seven Mile Beach are underway. Once again, legendary Chef Eric Ripert, of Le Bernardin and the resort’s restaurant Blue, has tapped a star-studded roster of talent, including Jose Andres, Kristen Kish, Emeril Lagasse, Andrew Zimmern, and stellar mixologists. Expanded to five days in 2024, this event has garnered a reputation for extraordinary food and beverage experiences while raising funds to support World Central Kitchen and the Cayman Food Bank.

Food might be the centerpiece, but it’s only part of this extravaganza, which includes beachside demonstrations and tastings, music, poolside cocktails, brunches and a monster cookout along the beach. Interactive workshops offer an opportunity to learn new techniques. Sessions on food and beverage pairing provide insights into matching flavors as well as innovative gastronomic combinations.

Those who attend say one of the best aspects is the repartee with chefs. Last year, a sunset sail on a catamaran sipping Moët & Chandon was an option. This year, it will be an excursion on a private jet with Ripert to Cayman Brac for an immersive farmto-table experience. Once again, London artist Louis-Nicolas Darbon will create limited edition pieces to be made available through a silent auction, with proceeds going to the Cayman Food Bank.

Cork Fork

Brunches that Give Back

 

Bespoke programming has been a signature of the Four Seasons Resort Hualālai. The resort’s Winemaker in Residence offers intimate tastings and one-on-one interactions with a renowned vintner in a series of three events. Executive Chef Richard Polhemus prepares a creative menu for each, emphasizing sustainable practices and sourcing 75 percent of all ingredients from Hawaii. Statewide, the Hawai’i Food & Wine Festival occurs over three weekends, beginning October 13 across three islands.

This year’s festival features over 90 world-renowned chefs and dozens of celebrated sommeliers, winemakers and mixologists. Events range from walk-around tastings to VIP gourmet experiences to wine-paired dinners and brunches. Not only does the event celebrate local agriculture, but to date has donated over $3.4 million back to the community.

Females Firing It Up

 

In partnership with the James Beard Foundation, Michigan’s legendary Grand Hotel on Mackinac Island celebrates female culinary and beverage talent at the second annual Cork & Fork Festival, a three-day event in late September. The Grand Hotel’s Master Sommelier Elizabeth Schweitzer will offer curated wine pairings and lead tastings throughout the weekend, featuring wines from the property’s 500-plus-bottle wine cellar.

Schweitzer is only the eighth woman in the world to achieve Master Sommelier status. The award-winning chef lineup draws from Minneapolis, New Orleans, Las Vegas, Chicago and Atlanta. The highlight of the weekend is a six-course signature “pink tie” dinner benefiting the Susan G Komen Foundation. Golf and food seem unlikely bedfellows, but that’s the focus of Punta Mita’s annual Gourmet and Golf. Here three different resort properties collaborate to stage the multi-day event in December 2023

At Friends of James Beard Weekend, Paws Up guests in Montana taste innovative culinary<br />
dishes plated to perfection.

Not all festivals center around beaches and greens. Paws Up, a 37,000-acre (about 60 square miles) uber ranch resort in the Montana wilderness celebrates a different kind of green. Culinary happenings here abound, keyed to the season. Montana Master Grills, Fish and Feasts and Wonder Women of Food and Wine are a small sampling. The James Beard Weekend, October 13 -15, brings together culinary talent from across the county.

Few other happenings seem to be proliferating as rapidly as culinary events. How many more will be on the menu in 2024?

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Beyond Fish and Chips

Once lamented, even ridiculed, for its uninspired gastronomy, the culinary landscape in the British Isles has dramatically evolved.

The Brits have long been the butt of jokes about their inadequate cooking skills, despite their proximity to the renowned gastronomy of France, across the English Channel. The portrayal of the British being capable of turning out nothing more compelling than fish-and-chips or shepherd’s pie was never entirely fair. But with Michelin stars multiplying in London and popping up across the countryside, that stereotype is now history.

Susan Low, an American-born journalist now based in London, is a food writer and restaurant critic whose work has appeared in The Good Food Guide, The Independent, Time Out, and the BBC Food website. “Britain was the first country to industrialize, and the repercussions from that are still being felt,” says Low, who cites symptoms of intensive farming methods and ultra-processed foods. “Yet it must be remembered that Britain has always produced some very fine foods, from pasture-fed beef and lamb to great cheeses,” she says.

Low suggests two catalysts contributed to what we refer to as the British culinary renaissance: affordable international travel and the media. “In the 1990s, ordinary people began to travel abroad more as low-cost travel grew,” she says, suggesting regular visits to places like Tuscany and Provence exposed Brits to lifestyles centered around good eating. Regarding the media, Low says, “Restaurant criticism, wine writing, recipe columns, and food-centered travel journalism burgeoned, helping to fuel interest in eating out and cooking at home.” She adds, “Soon, competitive cooking programs took over the airwaves and ‘celebrity chefs’ became dinner party topics.”

Americans should recognize the renaissance occurring in British cooking, because it already happened here. Forty years ago, the U.S. was also viewed as a culinary desert, where steak-and-potatoes or overcooked fish constituted special occasion fare. It took a new generation of chefs — revolutionaries like Alice Waters, Jonathan Waxman and Jeremiah Tower — to shape what was first referred to as California Cuisine. That eventually morphed into New American cooking, showcasing local seasonal ingredients and an appreciation for classic French technique. Now world-class food is found not only in New York and San Francisco, but places like Cleveland and Portland as well.

 

In the 1980s, visitors may have adored London for its royal landmarks, sense of history and charming pubs, but serious diners quietly scoffed at the city’s culinary resources. Even Michel Roux, Jr., owner of the city’s venerable Le Gavroche (the first UK restaurant to earn a Michelin star), acknowledged that tourists would revel in the changing of the guards at Buckingham Palace, take in a show and then flee to more promising dining cities.

As London emerged as the world’s dominant financial capital in the 21st century — a status that has arguably been compromised by Brexit — the city began attracting more high-end chefs. As the prices of luxury real estate in the city surpassed Beverly Hills or Manhattan, so too did demand for sophisticated cuisine. It was this environment that created rock stars out of local chefs and propelled some to international celebrity status.

There are currently 74 Michelin-starred restaurants in London alone, which includes five kitchens attaining the ultimate honor of three stars. Local heavyweights Gordon Ramsay and Heston Blumenthal are household names far beyond the British Isles, while French icons Alain Ducasse and Hélène Darroze have jumped the Channel to earn a loyal following in a city once dismissed by haughty Parisians. Surprisingly, almost two- thirds of the 188 UK restaurants with at least one Michelin star are outside of London.

Anybody with a streaming service and a weakness for reality television has probably come across the BBC production of Great British Menu, which presents the creativity and technical proficiency of young chefs from throughout England, Scotland, Northern Ireland, and Wales. Culinary experts, even devoted Francophiles, now concede the gastronomic gap between Paris and New York has contracted, and the same can be said of the once-enormous disparity of culinary talent between Paris and London (despite their proximity). Furthermore, Dublin, Edinburgh and Manchester are experiencing their own dining renaissances, just as Philadelphia, Atlanta and Houston have.

The Lanesborough in London is a neoclassical luxury hotel sharing rarefied credentials with Le Bristol in Paris, Hotel du Cap-Eden-Roc on the Riviera and other palatial properties of the Oetker Collection. There, acclaimed British chef Shay Cooper offers a modern interpretation of British cuisine at The Lanesborough Grill, the new restaurant occupying one of the most elegant, art-laden dining rooms in the city. Cooper’s seasonal menu honors artisanal producers in updated presentations of iconic British classics such as beef Wellington.

 

“Our style of food is rooted in tradition, with familiar and comforting themes at heart, all the dishes carefully considered to give them appeal yet presented in an elegant and contemporary way,” says Cooper. Cooking at one of the city’s most prestigious hotels, surrounded by royal palaces, Cooper is conscious of balancing progressive cooking with the expectations of clients who appreciate a luxurious experience steeped in tradition. Lauding the abundance of world-class ingredients from throughout Great Britain, Cooper reports, “The Lanesborough Grill showcases all of this, such as Wye Valley asparagus, Lindisfarne oysters, Welsh lamb from the Rhug Estate, and incredible cheeses from Cornwall, Devon and Northern Ireland which change on a seasonal basis.”

At London’s Apricity, chef/owner Chantelle Nicholson is committed to local sourcing and sustainability, using only produce at the height of its season from small- scale farmers, along with foraged ingredients. Nicholson’s menus celebrate British vegetables, regeneratively ranched meats and sustainably caught seafood from across the British Isles. The wine list, championing English vineyards and winemakers, represents producers dedicated to biodiversity and natural production.

While the London dining scene naturally receives the most attention, the British culinary renaissance extends deep into the countryside, and the recently released 2023 Michelin Guide for Great Britain & Ireland revealed 20 new one-star and three new two-star establishments. Gwendal Poullennec, international director of the Michelin Guides, commented on the bushel of new stars: “In every region of Great Britain and Ireland, you can now find hugely talented chefs calling out to gourmets with their exquisite and accomplished cuisine.”

 

Retaining their stars in 2023 are a pair of restaurants outside Liverpool — Michelin two-star Moor Hall and neighboring one-star The Barn — that showcase modern British cuisine. Chef Mark Birchall, who celebrates the bounty of Britain, states, “Our inspiration comes from our natural setting — our garden, the farms we’re surrounded by and the artisans who produce everything, from our tableware to rearing the cows for our milk.” The chef adds, “Earlier in my career I thought it was all about expensive produce from overseas. I’m sure Sicilian tomatoes are the best, but maybe not after traveling 1,300 miles!”

Just as the American food revolution was partially driven by cultural diversity — newly discovered ingredients from ethnic markets in various Asian and Latino communities has transformed the cuisine in major cities — so too has immigration influenced British cuisine. Curry houses now outnumber fish-and-chip shops in London and, thanks to the nation’s large Indian community, chicken tikka masala (an anglicized creation) is now often regarded as the British national dish.

 

“It’s impossible to overestimate the positive contribution made by a more diverse food culture in Britain,” says food writer Susan Low. “In cities such as London, Bristol and Birmingham, the adventurous can enjoy cuisines from countries around the globe, and the cross-pollination of ideas, along with a growing respect for diversity, is a main driver of the current food scene.” As an example, Low cites London-based JKS Restaurants, operated by three siblings with South Asian heritage. “Their restaurants, such as Hoppers, Bao and Gymkhana, have done so much to promote and popularize a more diverse approach,” she reports.

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Orange is the new Rosé

If the wine you’re presented possesses a rusty, amber hue instead of pink, it’s not the flattering lighting. Rather, your trend-conscious host has selected a bottle of fashionable orange wine.

Rosé wines, a favorite summertime import from Provence, are now ubiquitous, mass-produced from Australia to California for a growing market of wine drinkers looking for something refreshing, but more memorable than a standard Chardonnay or Sauvignon Blanc. Now, orange wines — they have been produced for millennia, but are just now entering the consciousness of American wine lovers — are occupying entire sections of wine lists.

Orange wines, also known as skin-contact wines, are the result of winemakers leaving skins in the juice during the fermentation process of white grapes, which creates golden, rusty hues that often appear orange in a glass. Orange wines differ from rosés, which are produced from red grapes whose skin imparts a warm blush. In general, orange wines are more textured than whites, with pleasant acidity and modest to moderate tannins.

Tracey Rogers, co-founder and winemaker at<br />
pioneering orange wine producer Donkey &<br />
Goat; a bottle of her Stone Crusher, made from<br />
Roussanne grapes.

Several trends are contributing to the drink emergence of orange wines, including the increasing popularity of rosés, accelerated imports from Eastern European nations such as Slovenia, Croatia and Georgia, and a preference among consumers for naturally produced wine. The geographic diversity of orange wines is impressive. Recommended wines cited in a recent Wine Enthusiast article included vintages from Portugal, Austria, Australia, South Africa, California, and Washington.

In California, young winemakers dedicated to creating natural products are increasingly experimenting with orange wines, which have traditionally been made with no preservatives or other additives. After learning the art of crafting natural wines from pioneering French winemaker Éric Texier in the Rhône Valley, Jared Brandt and Tracey Rogers founded Donkey & Goat in 2004, the first natural winery in Berkeley. Others have followed, coalescing around Donkey & Goat to make a small section of Berkeley a hub of California’s natural wine industry.

Sam Bogue, beverage director at Flour + Water<br />
Hospitality Group, with an orange wine that he<br />
believes pairs well with pasta dishes such as<br />
Penny Roma’s cacio e pepe.

Because of the winery’s dedication to natural production, Donkey & Goat has been a leader in the California orange wine movement, currently offering a skin-contact Grenache Blanc from vineyards in El Dorado County and a Pinot Gris from Anderson Valley grapes. Donkey & Goat’s 2019 Stone Crusher is made from skin-fermented Roussanne, a Rhône Valley varietal gaining a foothold in California, and features stone fruit notes while exhibiting an appealing golden hue.

“Younger wine drinkers tend to gravitate toward natural wine and if your starting point is natural wine, it won’t take long before you hear about orange wines,” says Rogers, who herself appreciates the versatility of these products. Noting that their textural and aromatic qualities can vary greatly, the winemaker reports, “In very general terms, skin contact wines can hold up to more heat, such as Thai cooking, than traditional direct-press wines.”

The tourism bureau in Sonoma County has recognized that orange wine is having its moment, and its website provides a guide to local wineries specializing in skin-contact products. The selection ranges from major producers such as DeLoach Vineyards and Pellegrini to boutique operations like Joseph Jewell Wines and Two Shepherds. The trend is also gaining traction in Oregon’s Willamette Valley wine region.

Sam Bogue serves as beverage director for Flour + Water Hospitality Group, where the culinary talents of co-chefs Thomas McNaughton and Ryan Pollnow draw diners to San Francisco restaurants Flour + Water, Penny Roma and Flour + Water Pasta Shop. Bogue appreciates the synergies between orange wines and pasta dishes. “They have the acidity of white wines, but with enough tannins to hold up to richer sauces or proteins,” says the experienced sommelier. Noting that grape skins act as a natural preservative, appealing to environmentally conscious consumers, Bogue adds, “These wines represent what younger wine drinkers are trying to get into their glasses these days.”

Penny Roma cacio e pepe

Bogue has been developing Pasta Water wine, a collaboration between Flour + Water Hospitality Group and Subject to Change Wine Co., which specializes in orange-hued skin-contact wines. The Richmond, California-based winery has proven successful in producing natural wines to scale, says Bogue, who reports that Pasta Water (released this spring) is created from Malvasia Bianca grapes, an aromatic Mediterranean varietal. In addition to their ability to pair well with Flour + Water’s signature pasta dishes,

Bogue notes that orange wines tend to be refreshingly unpretentious. “With Pasta Water, we’re trying to make a wine you don’t need to overthink, trying to make the world of wine a bit more playful.”

Sam Bogue, beverage director at Flour + Water<br />
Hospitality Group, with an orange wine that he<br />
believes pairs well with pasta dishes such as<br />
Penny Roma’s cacio e pepe.

Subject to Change Wine Co. was founded in 2017 by Alex Pomerantz, intent on establishing a winery dedicated to the production of natural wines. “I observed how much natural wine consumed here in California was actually imported wine,” says the winemaker, who adds, “We didn’t have a terroir problem, but more of a wine philosophy problem.”

In addition to Pasta Water, which is one of four private labels, Subject to Change’s playful lineup of orange wine includes Disco! and Pet Nap, both made from Mendocino County Sauvignon Blanc. Pomerantz believes Rhône Valley varietals are well suited for orange wine production, and his Unsung Hero is crafted from a blend of Marsanne, Roussanne and Viognier. “Orange wines are the red wine drinker’s white wine,” suggests Pomerantz, who explains, “They have the flavor profile of white wine, but the texture of red.”

Subject to Change’s winemaker advises that while orange wines have ancient origins, they remain a commercial novelty in the U.S. and demand is still accelerating. “We’re confident the category will continue to expand, and we genuinely love making and drinking these wines,” says Pomerantz.

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Cash for Craft

By Roger Grody

In the past two decades, an explosion of craft distilleries — much like the proliferation of microbreweries that preceded it — brought greater innovation and individuality to the spirits industry. Passionate entrepreneurs were suddenly creating spirits whose quality rivaled esteemed household-name brands, and now some of the world’s largest corporations are snapping up those startups.

Henry Preiss, co-founder of Preiss Imports and a brand creator himself, reports, “It’s interesting to watch how rapidly this trend is progressing. Hardly a week goes by that don’t see a major deal announced.” Preiss explains, “The big guys with deep pockets are looking for luxury brands in emerging categories that are scaling,” and cites Diageo’s blockbuster purchase of George Clooney’s Casamigos tequila in 2017 as a catalyst in a fast-moving market. It not only reinforced the popularity of agave-based spirits, but spawned other celebrity labels whose founders would be delighted with similar results.

Texas-based Balcones Distilling gave Diageo a<br />
foothold in the American craft whiskey sector.

Preiss explains that large multinational companies are willing to take a bet on a hot brand, and if they are unable to scale it they have the financial wherewithal to write it off. He cites 42 Below vodka and Leblon cachaça as two Bacardi acquisitions that are now difficult to find on the shelves. Preiss believes that quality is sometimes compromised after brands are acquired by large corporations, as the influence of personally invested founders diminishes over time. “Big companies are not about loving the business, but loving the bottom line,” says the 49-year veteran of the spirits industry.

Last year, Constellation Brands acquired the remaining interest in Austin Cocktails, a maker of premium, award-winning bottled and canned craft cocktails. “Operating in an environment where women entrepreneurs are significantly under-funded, we feel a sense of tremendous accomplishment,” says Kelly Gasink, who brought her products to market in 2014 with sister Jill Burns.

Copper & Kings

Spirit giant Diageo — its brands include Ketel One, Johnnie Walker and Captain Morgan — recently purchased Mr Black, an Australian cold brew coffee liqueur, anxious to establish a presence in a sector that has become highly competitive with the re-emergence of cocktails like the espresso martini and revolver. Claudia Schubert, president of Diageo North America, relates, “We believe Mr Black is just getting started in the dynamic coffee liqueur segment,” while co-founder Tom Baker states, “Coffee is more than just a drink — it’s a culture, ritual, obsession, aesthetic, experience, tradition, and community.”

Constellation Brands has been particularly aggressive about investing in or purchasing innovative distilleries. In 2020, the Fortune 500 corporation’s venture capital arm acquired Louisville’s Copper & Kings, maker of award-winning craft brandy aged in bourbon barrels. Copper & Kings, which has also produced gin, absinthe and a line of liqueurs, is famous for its unique technique of piping music through the cellar to enhance aging.

Balcones Distilling - Texas Single Malt

A flurry of recent acquisitions has focused on American whiskey producers, allowing international corporations to gain a foothold in the robust sector. Food and spirits writer Steve Coomes, author of The Rebirth of Bourbon and The Home Distiller’s Guide to Spirits, suggests the motivations of most transactions are hardly unexpected. “The owners of acquired distilleries realize staying competitive is outstripping their capital, while the buyers get brand diversity and mature, well-run businesses with market penetration.”

Some owners, explains Coomes, remain involved in the creative process after the deals close, but notes that distillery founders are the types of entrepreneurs wary of taking orders from corporate headquarters. “Sometimes the owners just want to make great whiskey, but the acquiring company wants to push a ready-to-drink product,” says Coomes of potential friction.

Recognizing value in the Kentucky bourbon industry, Milan-based Campari Group entered<br />
into a deal with Wilderness Trail Distillery.

Late last year, London-based Diageo acquired Balcones Distilling, the up-and-coming Texas whiskey producer. Diageo’s Schubert commented, “The Balcones team are true innovators and pioneers in the emerging American single malt and Texas whiskey movements, and their super premium-plus whiskeys are highly complementary to our portfolio.”

Greg Allen, chairman of the 15-year-old distillery, said, “Balcones started with an idea driven by an innovative spirit and passion to create something original and authentic in the heart of Texas.” He added, “We’re thrilled that Diageo shares our belief in its potential and we look forward to seeing Diageo bring Balcones’ incredible whiskeys to more consumers.”

WTD Bottles in Barrelhouse

In 2016, fast-growing High West Distillery was acquired by Constellation, which viewed the Park City, Utah, company’s American whiskeys as particularly appealing. “High West’s whiskeys are high-end, distinctive and delicious — perfect for today’s knowledgeable consumer who enjoys artfully crafted whiskeys,” explained Bill Newlands, Constellation’s president and CEO. Resolving to work closely with the label’s founding couple, David and Jane Perkins, he added, “With the addition of High West, Constellation Brands bolsters its position in the dynamic and growing craft spirits category.”

“The ideal situation is when the acquiring company recognizes the brand as a great horse they want in their stable, and are committed to making it bigger and better,” says Coomes. A deal the journalist views as representing the best-case scenario is a 70-percent stake that Milan-headquartered Campari Group recently took in Kentucky’s Wilderness Trail Distillery — hardly a craft operation, it is recognized as the 14th-largest bourbon producer — with the remaining 30-percent interest to follow in 2031.

Constellation Brands diversified its portfolio<br />
through the acquisition of Copper & Kings, a<br />
Kentucky producer of craft brandies.

“The owners will likely use that substantial new capital to invest in distillery operations while Campari will move the bottles,” says Coomes, who adds, “That’s great for the consumer.” It is too early to assess the ultimate impact on the quality of Wilderness Trail whiskeys. The good news, however, is that there is no shortage of passionate entrepreneurs anxious to launch their own craft distilleries.

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Harry’s Table

By Jamie Yoos

Inspired by a traditional Italian street filled with local vendors, such as a butcher, cheesemonger, fishmonger, and more, Harry’s Table in New York City is offering a new type of culinary journey.

At Two Waterline Square near Lincoln Center, the groundbreaking development is designed by world renowned architects including Richard Meier & Partners Architects, Viñoly Architects, and Kohn Pedersen Fox Associates. Internationally acclaimed London-based AD100 interior designer Martin Brudnizki designed the interiors. It’s home to the first food market by the Cipriani family.

Pizza Counter at Harry's Table

The mission of Harry’s Table is to provide customers with an authentic Italian culinary experience within a 28,000-square-foot space, including:

♦ Caffè: a coffee bar by Lavazza delivering the authentic Italian caffè experience.

♦ Gelato e Dolci: homemade gelati made with top-quality ingredients and traditional recipes found in an Italian pasticceria, including the renowned vanilla meringue and lemon pie, served in all Cipriani restaurants.

Classic Cipriani Meringue Cake

♦ Juice Bar: handcrafted juices, smoothies, and health shots made to order from fresh, natural ingredients.

♦ Insalate: the option to pick from signature salads composed from seasonal produce such as the beloved artichoke salad, the cucumber salad, or compose your own.

♦ Pasta: freshly made pasta such as ravioli and tagliatelle to enjoy on-site or to cook at home.

♦ Gastronomia: gourmet Italian food including the Venetian “Baccalà Montecato,” Carciofi alla Romana, Lasagna alla Bolognese, and more.

♦ Panini: made with fresh ingredients and fragrant bread baked daily, including the Venetian soft sandwiches tramezzini.

Margherita Pizza at Harry's Table by Cipriani

♦ Pescheria: a tribute to one of the main Venetian traditions — the fish market — offering local and Mediterranean catches.

♦ Carne: Fossil Farms Artisan Butcher offers the finest pasture-raised beef of New England farms, free-range poultry from Pennsylvania, Berkshire pork, and specialty game.

♦ Pizza: quality ingredients like fior di latte or buffalo mozzarella and sweet tomato sauce come together with the right dough fermentation to create the perfect pizza.

♦ Formaggi e Salumi: the cheese and charcuterie shop provides the most exciting cheeses and meats that Italy and the world have to offer.

♦ Caviar: the World’s finest domestic and imported caviar, smoked salmon, and other gourmet foods from Caviarteria since 1950.

Dressed Lobster

The experience is complete with a signature Bellini restaurant and a terrace overlooking the water. A full bar inspired by the glamorous days of mid-century Italy with timber paneling, leather stools, and sleek light fixtures take a central role in the space while the more formal restaurant faces the waterfront.

Bellini Restaurant and Bar

“Our goal is to create a kitchen away from home for residents and the neighborhood, as well as an interesting and fun destination for visitors. It is really exciting to be a part of GID’s innovative vision for this unique and vibrant residential neighborhood,” says Giuseppe Cipriani.

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Satiable Summer Sips

By Marlene Ridgeway

Beverage companies around the world are building brands aimed to be inclusive, sustainable, and satisfying. These recipes and ready-to-drink creations are perfect by the pool, at the beach, or as an afternoon refresher.

Teremana Tequila

Among the peaks of the Jalisco Highland mountains is a small town in Mexico where mature, naturally sweet agave is harvested, slow roasted in brick ovens, and then distilled in copper pot stills that are homemade by a local artisan. This is where Teremana Tequila is created.

The word teremana is a combination of the Latin word for earth and the Polynesian word meaning spirit, translating to the spirit of the earth. Appreciation for the land is a notion that shines through the brand of ultra-premium tequila. At Destilería Teremana de Agave, founded by Dwayne “The Rock” Johnson, the tequila-making process is an artform, crafted through traditions with attention to detail in small batches.

The brand offers three types of tequila — Añejo, Blanco, and Reposado — and recipes that will enliven taste buds. Enjoy everything from a traditional margarita to Teremana Spice Pomegranate Punch, made with Blanco and pomegranate juice, to the Mana Mexican Coffee with a rich flavor that pairs perfectly with freshly whipped cream.

Lyre’s Non-Alcoholic Spirits

Lyre’s Non-Alcoholic Spirits

From gin, rum, and tequila, to vermouth and even triple sec, Lyre’s non-alcohol spirits remain true to the flavor of the classics with a sophisticated scope of ingredients, natural essences, extracts, and distillates. “We at Lyre’s are extremely proud to be the world’s most awarded non-alcoholic spirits,” says Joshua Carlos, senior vice president of Lyre’s. “Lyre’s was crafted to give consumers the adult flavor profile of a cocktail without alcohol,” notes Carlos.

The company offers almost every spirit you can think of, making many of your favorite cocktails possible. Spirits, pre-mixed, and ready-to-drink options provide something for everyone. “I could never turn down an ice-cold Amalfi Spritz. Perfect for beach days, sunsets, brunch, or even a rainy day,” says Carlos about one of his favorites.

Lyre’s Pink London Spritz

2 oz. Lyre’s Pink London Spirit
2 oz. Lyre’s Classico*
1 oz. premium bottled tonic water or soda water or lemonade
5 raspberries or berry of choice
2 lemon slices

Method: Build all ingredients in glass with ice. Stir.
Glass: Large Wine Glass

Adapt Drinks Relax

Adapt Drinks Relax would like to be your new go-to after-work beverage, or your favorite weekend potion to take the edge off. Considering replacing your traditional glass of wine, but don’t want to give up the ritual? Adapt Drinks Relax was designed by women with women in mind. The brand is a non-alcoholic, zero sugar, all-natural, sparkling water with adaptogenic herbs that can emulate the feeling you get after that first glass of wine. This is a functional beverage company that allows you to kick the side effects of alcohol to the curb.

Non Alcoholic Beverages

According to an Adapt representative, 87 percent of customers attest that Adapt made them feel more relaxed. What does the trick? Part of the magic is L-theanine, an amino acid that’s not commonly found in our everyday diets. The amino acid advances relaxation without the typical drowsiness that comes with alcohol.

Some other ingredients include Schisandra Chinensis and Panax ginseng. The company’s second flavor is set to hit the shelves later in 2022, which will include an indigenous Australian ingredient.

High Goal Luxury Gin

High Goal Luxury Gin

A fresh take on American gin has been achieved by High Goal Luxury Gin. With an appreciation for the classic spirit, High Goal Gin was co-founded by Matti Christian Anttila, CEO of Grain and Barrel Spirits, and the American polo player Nic Roldan. After a casual polo match, the trio was complete when co-founder Diego Urrutia introduced Roldan to Anttila. The three worked to create a brand that appealed to long-time gin drinkers and those who were new to the spirit.

Created in Charleston, South Carolina, High Goal Gin is infused with mint and citrus botanicals. These ingredients bring a lighter and refreshing note to the gin. This luxury brand boasts an approachable profile of flavors.

The Roldan

2 oz. High Goal Gin
Muddled strawberries
Basil as garnish
Method: Place strawberries in a shaker and muddle (or mash with a spoon). Add gin and ice to the shaker, and shake a few times. Pour into a stemless wine glass.
Add garnish.

Wilderton Botanical Distillate

Wilderton Botanical Distillate

Wilderton is a brand of non-alcoholic expressions. In Portland, Oregon, the team works by hand using traditional methods of tea making, perfumery, and alcoholic spirits to bring Wilderton to life. “Wilderton is truly about inclusivity. Everyone deserves a seat at the bar, and everyone at the bar deserves a great drink,” says founding distiller Seth O’Malley.

Some simple recipes are the Lustre and tonic with a lemon twist, and Earthen and ginger beer with a lime wedge. “If you’re willing to put in a little more work, I highly recommend Jim Meehan’s Early Toast, an elegant shaken cocktail that shows off Lustre’s citrus and herbal notes. Incredibly refreshing and perfect for a lazy brunch,” adds O’Malley.

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The Secret Sauce

By Roger Grody

Expensive culinary academies may insist that exceptional cooking is solely the product of refined technique that takes years to master, but many chefs acknowledge that access to quality ingredients is half the challenge. With celebrity chefs spilling their secrets on the Internet, home cooks are becoming increasingly sophisticated and suburban supermarkets suddenly carry everything from caviar to summer truffles. Some ingredients, however, remain elusive and knowledge of their qualities further closes the gap between seasoned pro and ambitious amateur.

Presented herein are a sampling of underground ingredients that elevate dishes in our favorite restaurants — or at home.

Anchovy Syrup

The buzzy term umami, sometimes described as the “fifth taste” — distinct from salty, sweet, bitter and sour — has become shorthand for describing the essence of crave-worthy savoriness. One under-the-radar ingredient is packed with umami flavor despite the fact that its main ingredient rarely gets much respect. Aside from being an underrated pizza topping, anchovies contribute saturated flavor that enhances a variety of sauces (usually via a paste), and hard-to-find anchovy syrup (aka colatura di alici or anchovy extract) may be the epitome of umami.

Anchovies are often the primary ingredient in fish sauce, a product that gives innumerable Southeast Asian dishes an addictive, exotic flavor. As with balsamic vinegar, patient aging makes the anchovy syrup potent, but not astringent, thereby imbuing marinades, dressings and sauces with an alluring, complex quality. Anchovy syrups from Italy or Spain are not available in most grocery stores, but easy enough to find online.

Chef Judy Joo "KFC" Wings, her take on Korean fried chicken.

Gochujang

Multidimensional gochujang — a blend of red chili paste, sticky rice and fermented soybeans — is becoming as commonplace as Sriracha, but its undiscovered versatility still qualifies it as a secret ingredient. And as all things Korean are currently in style, from K-pop to Squid Game, the timing could hardly be better. For an added benefit, gochujang is a secret ingredient hiding in plain view at most neighborhood supermarkets.

Celebrity chef and author Judy Joo, a frequent guest on the Food Network and shows like Today, insists the magic of gochujang transcends Korean cuisine. “It’s the zeitgeist ingredient of choice, and you’ll see it being drizzled on top of pizza, spooned into bouillabaisse and mixed into hummus,” she says. “Gochujang is full of umami and contributes such a deep complexity to dishes, you’ll want to add it to everything,” explains Joo, who recommends incorporating the ingredient into a marinade for salmon. “The gochujang caramelizes nicely and adds a gorgeous sweet-and-spicy flavor to the fish,” she states.

Chef Brooke Williamson’s fresh sweet corn<br />
and heirloom tomato salad, enhanced<br />
with popcorn dusted in fennel pollen.

Fennel Pollen

Most cooks are intimately familiar with fennel, which imparts a pleasant hint of anise. Sophisticated cooks may sometimes use fennel fronds as well, which look very much like fresh dill and can provide a similar, but more subtle flavor as the fennel bulb. Referred to as “culinary fairy dust,” the pollen harvested from the plant’s yellow blossoms provides even more delicate anise-flavored notes to meats, vegetables and grains.

At her Los Angeles restaurant Playa Provisions, celebrity chef Brooke Williamson currently uses a dusting of fennel pollen to season the popcorn that garnishes a fresh sweet corn and heirloom tomato salad. “The popcorn gets seasoned with a handful of spices, including turmeric for color and a healthy dose of fennel pollen, then gets tossed over the salad as croutons would,” says Williamson. “It’s also a perfect marriage with the fresh, sweet, raw corn and tomatoes, giving the salad a very distinct herbaceousness,” adds the Top Chef champion.

Cheese börek accented with nigella seeds, offered by chef Ana Sortun at Sofra, her<br />
bakery/café in Cambridge, Massachusetts.

Nigella Seeds

For centuries, the black seeds of the flowering Nigella sativa plant have been used in diverse cuisines, from North African to South Asian. Now being discovered by American chefs, nigella seeds are sometimes referred to as kalonji or black cumin although they are not scientifically related to cumin. At Oleana in Cambridge, Massachusetts, chef/owner Ana Sortun creates compelling menus inspired by the cuisine of Turkey, which she fell in love with as a young chef, and nigella seeds are a key ingredient in her portfolio of exotic seasonings.

The James Beard Award-winning chef incorporates nigella seeds in the brown butter sauce with walnuts that accompanies her börek, a Turkish pastry she currently rolls with zucchini. Sortun, who also uses the ingredient at Sofra, her Cambridge bakery/café, reports, “Nigella seeds don’t have much aroma, but their flavor is pleasantly sharp, nutty, peppery and slightly vegetal.” She adds, “They can be used as a topping for crackers or savory pies, stirred into jams, mixed into pancake batter, or combined with other nuts and seeds to make a spice mixture like dukkah.”

Flour+Water, a pasta mecca in San<br />
Francisco, serves green garlic spaghetti<br />
with Manila clams, pea leaves, preserved<br />
Meyer lemon and bottarga butter.

Bottarga

A dried, cured sac of fish roe, typically from grey mullet, bottarga has been an essential ingredient in Italian and other Mediterranean cuisines for millennia, and as global distribution increases, its value is becoming fully appreciated by professional chefs and home cooks in the U.S. When grated over pasta, grains or vegetables, bottarga introduces a lively new dimension to the underlying dish.

A similar ingredient is used in Asia — the Japanese produce karasumi and in Korea it is called eoran — so bottarga is hardly limited to Italian cooking, but it pairs magically with pasta. At San Francisco’s Flour+Water, the ingredient is regularly used to embellish handcrafted pastas, such as green garlic spaghetti with Manila clams, pea leaves, preserved Meyer lemon and bottarga butter. Thomas McNaughton, who serves as Flour+Water’s co-chef with Ryan Pollnow, states, “Bottarga is an amazing product that blends salinity and umami.” Pollnow adds, “It does for Italian cuisine what fish sauce does in Southeast Asian cuisines. We love making a compound butter out of it to finish seafood pastas.”

Fenugreek

As the world continues to shrink, once-exotic Indian ingredients are finding their way into American pantries, and one of the trendiest is fenugreek, a clover-like herb native to the Indian subcontinent and Mediterranean. Fresh or dried leaves have culinary uses, and the powdered form of the seeds is a frequent component of the garam masala that flavors Indian curries. And because fenugreek imparts a caramel or maple flavor, Southern barbecue masters thousands of miles from Delhi are discovering that the unconventional ingredient contributes a distinctive flavor to their dry rubs. Fenugreek is also heralded for its therapeutic qualities — there is some evidence that it can lower blood sugar or reduce inflammation — and medical researchers in the West are studying its positive effects.

At Pacific Rim-inspired Tao at The Venetian Las Vegas, butterfly pea flower is added<br />
to its Divinity cocktail to transform it into a seductive shade of lavender.

Butterfly Pea Flower

Mixology is an essential part of dining, and the fancifully named butterfly pea flower is a well-kept secret behind the bar. Its use exploded when mixologists discovered how butterfly pea flower can dramatically transform the color of a cocktail without artificial ingredients. Indigenous to Asia, the blossom introduces rich blues, purples or pinks, depending on the level of acidity it comes in contact with. Experimentation with this ingredient is occurring nationwide, but Las Vegas is a natural place for anything that increases the drama quotient in a drink. Tao, the flamboyant Pacific Rim-inspired venue at The Venetian, adds butterfly pea flower to its Divinity cocktail (Grey Goose Le Citron vodka, St-Germain, pineapple and lemon) to give it a rich shade of lavender.

“With the consumer becoming more educated and the availability of content on social media, we have to ensure that we’re staying relevant,” reports Craig Schoettler, vice president of beverage at Tao Group Hospitality. He suggests butterfly pea flower is one item in his mixologists’ toolbox that really presents a “wow” factor for guests. “Not everyone has seen the magic of a cocktail changing color right in front of their eyes,” states Schoettler.

Tiger Nuts

Technically not a nut but a tuber, dried tiger nuts (aka chufa and yellow nutsedge) are the size of small olives, but with a shriveled, mummified-like skin. The ingredient provides multiple health benefits — the fiber- and antioxidant-rich superfood is purported to lower cholesterol and boost the immune system — and its catchy name and natural sweetness make these “nuts” destined to appear on trendy restaurant menus. For cocktails, horchata (a sweet non-alcoholic tiger nut beverage popular in Spain) can be mixed with tequila or other spirits.

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Taco Tuesday

By Roger Grody

 

Tacos are the ultimate street food, and college kids, frazzled moms and anybody on a budget knows they are also typically a great value. But as the tradition of “Taco Tuesday” has spread from the American Southwest through the entire nation, innovative chefs have begun incorporating luxurious or unexpected ingredients into tacos, elevating the humble dish to new heights.

Nobu Malibu, typically overrun by celebrities on weekends, features a variety of upscale tacos fashioned from wonton shells. The fashionable outpost of sushi master/entrepreneur Nobu Matsuhisa offers miniature tacos stuffed with luxury ingredients such as uni, Wagyu beef and lobster, all providing a suitable homage to the Mexican heritage of Southern California.

In New York, chef Alex Stupak — he co-authored the James Beard Award-nominated book Tacos: Recipes and Provocations — explores the versatility of the taco at his growing collection of Empellón Taquerias. In the book’s introduction, the chef characterizes the recipes for taco fillings he presents on the following pages, presenting unconventional concepts like chicken wing tacos or pastrami tacos that intrigue readers. “Some are classic, like sticky pork carnitas, musky tripe or cochinita pibil. Others use tradition as a springboard for innovation or as an opportunity to explore my own roots in a Mexican context,” he explains. Stupak’s oyster tacos are a nod to his New England heritage and his foam-topped tacos are the product of years working in trendy American kitchens.

Velvet Taco

Since it was founded in Dallas in 2011, Velvet Taco has spread like wildfire throughout Texas and to Georgia, Illinois and beyond, promoting itself as a “temple to the liberated taco.” Without the constraints of strict authenticity or national borders, its chefs have been free to create a culturally diverse taco menu that includes Southern shrimp-and-grits, Indian-inspired chicken tikka, Nashville hot tofu, Korean fried rice, chicken-and-waffle, Buffalo chicken, and an interpretation of a Cuban sandwich folded into a flour tortilla.

Chef V Willis, who directs the culinary operations at Velvet Taco, states, “The brand is founded on the idea that tacos don’t have to be Mexican, or Tex-Mex.” As a result, some purists may find Velvet Taco’s eclectic, chef-driven approach to tacos unnerving, but it resonates with adventurous diners. “When creating a menu, we’re always exploring new ingredients, flavors, seasonal trends, and cultures,” says Willis.

Noting the perfect taco is a balance of flavors, textures and colors, Willis insists there are no rules for the taco as a vessel for the delivery of diverse, even unexpected flavors. “You can put anything into a taco, and even the ingredients that go into making the tortilla can be unique and nontraditional,” she says. “Connecting people with global flavors through an approachable staple, like a taco, is important to us,” explains the chef.

At New York’s Bar Masa, from sushi master Masa Takayama, diners enjoy rich, cross-cultural tacos filled with crispy Peking duck, whose sweet hoisin sauce complements an additional indulgent filling of seared foie gras. In Miami, The Bazaar by José Andrés — a fusion of scene and cuisine in perennially trendy South Beach — offers high-end tacos, including a Japanese-influenced version with grilled eel, shiso, wasabi, and pork chicharrónes stuffed into a cucumber “tortilla.” Another taco, informed by the famous chef’s native Spain, features Ossetra caviar wrapped in prized Ibérico ham.

Chef Roy Choi was a pioneer in the food truck movement, creating addictive street food that combined the seemingly disparate ingredients he grew up with. Born in Seoul but raised in L.A., the young chef realized his two favorite cuisines, Korean and Mexican, could be harmonized in dishes like kimchi quesadillas or Korean short rib tacos. The concept has been an unbridled success, as a fleet of Choi’s instantly recognizable Kogi trucks, a local favorite since 2008, continue to rumble through the streets of Southern California. The chef, a renegade at heart despite his Culinary Institute of America credentials, was instrumental in making the taco a vehicle for anything a clever chef might imagine.

In Pleasantville, New York, veteran chef Jonathan Langsam and his Mexican-born wife Rosie Hernandez-Langsam combine Israeli and Mexican traditions at a restaurant called Falafel Taco. The menu offers appealing mashups such as potato latkes or matzo ball soup with Mexican twists, and tacos stuffed with Jewish specialties like slow cooked brisket (a riff on Langsam’s grandmother’s recipe) or Israeli falafel. The genesis of the concept was Langsam stuffing falafel into pita bread (options at the restaurant include Israeli pita, laffa or corn tortilla) at home to please his vegan-leaning children. “We thought about opening a taquería or a falafel place, and ended up doing both,” explains the chef, who adds, “Our menu is really about street food,” a grab-and-go concept well suited to the restaurant’s train station location.

“What Mexican and Israeli cuisines have in common is that everything has to be fresh, and the flavors have to intrigue and excite you,” says Langsam, who draws parallels between a finely chopped Israeli salad and Mexican pico de gallo. The curious cultural hybrid has been a hit, and the culinary couple is opening a second Falafel Taco in nearby Greenwich, Connecticut.

The Grand Velas Los Cabos resort in Mexico offers a $25,000 taco, a gold-infused corn tortilla stuffed with langoustine, Kobe beef, Beluga caviar and black truffled Brie cheese. For an extra $150,000, the gilded taco can be paired with Ley .925 “Pasión Azteca” Ultra-Premium Añejo Tequila in a custom- designed bottle accented in gold and platinum.

“Our ultimate goal at Grand Velas Los Cabos is to break the mold of expected, traditional cuisine, going outside the box and creating new, exciting experiences for our well-traveled guests,” explains Andreas Schmidt, the resort’s managing director.

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