The 7,500-square-foot designer space features more than 135 premium Sub-Zero, Wolf, and Cove products and illustrates product innovation with unique culinary experiences
Now on display in the heart of the Miami Design District, Sub-Zero, Wolf, and Cove open their newest showroom, which showcases premium refrigeration, wine preservation, cooking equipment, and luxury dishwashing.
At the center of the showroom is a 780-square-foot demonstration kitchen with 20 active appliances, allowing guests to test out the products’ features and functionalities. The showroom will host an ongoing calendar of programming spearheaded by showroom manager Barbara Barnes and culinary experiences led by executive chef Alex Diaz.
The showroom’s arrival highlights the growing sophistication of the culinary scene in South Florida, providing the company with an immersive experience center to serve the Florida, Caribbean and Latin American design communities, and will welcome consumers, designers, distributors and culinary talent. The Miami showroom is one of 60 exclusive showrooms across the globe in preeminent hubs for luxury design including Manhattan, Costa Mesa, London, Hong Kong and Cannes.
“We are so pleased to open our newest showroom in Miami, and to bring such a broad range of products to this important market. We chose the Miami Design District as the location because of the neighborhood’s commitment to supporting great design, architecture and culinary experiences,” said president and CEO of Sub-Zero Group, Inc. Jim Bakke. “We were able to imagine and build a space that allows us to welcome, educate and host groups and individuals who want to experience the quality and innovation of our products.”
A third-generation, family-owned company, Sub-Zero, Wolf, and Cove appliances have been continuously designed, tested and manufactured using premium grade materials in Madison, Wisconsin for more than 70 years. Developed with and for the design community, the products offer limitless design possibilities and are engineered to last more than 20 years. As a result, Sub-Zero, Wolf, and Cove products are widely known for superior craftsmanship, reliability and longevity. With the opening of the Miami showroom, the company now has 35 dedicated showrooms in the U.S. and 60 worldwide.
Photos courtesy of Sub-Zero Group, Inc.