There is no favorite listings!

In Closing: Stand-Up Success

“Real estate was not what I wanted to do,” states Los Angeles super-agent Gary Gold who explains “I always envisioned myself as a writer and/or cast member for Saturday Night Live.” But Gold applies his penchant for creativity — he spent years as a stand-up comedian and has written seven screenplays — to the rarified L.A. luxury market. In 2016, Gold sold the Playboy Mansion for a then-record $105 million.

“It was the most iconic home in the world and the highest-priced sale in L.A. history, so closing the deal gave me a whole new level of confidence,” says Gold, who adds, “It was like getting a Super Bowl ring!” Currently, Gold is a listing agent for the 25,000-square-foot Chartwell Estate in Bel-Air, priced at a staggering $245 million. The veteran real estate professional reports the home occupies the most coveted 10 acres in Southern California, offering a unique combination of privacy, acreage and views.

Gold, who approaches life with an infectious sense of humor, reports he entered the business at age 17. “I tried painting my car — Jews should never paint cars, by the way — and ruined it,” he jokes. “My brother was a real estate agent and said, ‘Come work for me and I’ll buy you a car,’” recounts Gold, who proceeded to create a marketable persona for his new boss. “Back then everybody was so square, like buying from your elderly aunt, so we transformed Rich into a compelling brand, which now, 30 years later, is very common.

Gary Gold, Hilton & Hyland. Photo courtesy of Gary Gold. 

 For more than five years in his thirties, Gold flexed his creative muscles, a passion more powerful than real estate. Encouraged by a Hollywood agent who saw him deliver a toast at a wedding, Gold began performing at comedy clubs and writing screenplays. “I loved it, but it destroyed my real estate business because all of my mojo and passion were being invested elsewhere,” he explains. “I asked myself, ‘What can I do in real estate that’ll give me the same buzz as a stand-up routine’ and eventually found ways to channel my creativity into the business,” he recalls.

With the emergence of Internet marketing, Gold discovered he had a gift for transforming the mundane business of real estate into something creative and sexy. “Now I get as jacked up preparing real estate marketing campaigns as performing at the Comedy Store,” he says.

 

The Playboy Mansion. Photo courtesy of Jim Bartsch.

Gold is very open about his former cocaine addiction, which began in his late teens and reoccurred in his mid-twenties. “Oddly enough, the drug had the effect of making me obsessive about work and success, and when I got sober I worried if I could function without it,” says Gold. “But I discovered that energy was actually in me,” he explains, and has now been sober for 33 years. “Those painful experiences gave me humility, and sharing them makes me a more effective public speaker,” suggests Gold, who is in demand for his humor-laced keynote addresses. The agent’s candor also inspires audience members struggling with their own sobriety.

Gold currently serves as Executive Vice President at Hilton & Hyland, the prominent Beverly Hills-based luxury agency for which he has worked for 25 years. He places a priority on providing consistent value to clients in the ultra-competitive L.A. luxury market, delivering insights and intelligence beyond the reach of other agents.

Most importantly, the influential luxury agent insists on bringing creativity, a powerful asset, to his profession every day.

Leave a comment

Unique Perspectives: What’s Cookin’?

Kitchens and bathrooms are established markers of luxury — without updated, high-end versions of these important rooms, a home is likely to quickly decrease in value regardless of how elegant its other elements may be. However, the most luxurious homes need more than just above-average indoor spaces to be considered grandiose.

An entertaining, opulent addition to a large backyard, outdoor kitchens have become popular staples among luxury homeowners. From small-scale pizza ovens accompanied by an understated seating area to a fully furnished kitchen tailored to outdoor cooking, having access to a means of preparing food in an outdoor space is crucial to high-end homebuyers, especially in warm
weather states.

Arcadia White Pane. Photo courtesy of Kalamazoo Outdoor Gourmet.

Photo courtesy of Brantley Photography. 

Kalamazoo Gaucho Grill. Photo courtesy of Kalamazoo Outdoor Gourmet.

Russ Faulk, Chief Designer and Head of Product at Kalamazoo Outdoor Gourmet, says that one of the biggest outdoor culinary trends is cooking on a live fire. 

“Live-fire cooking isn’t new; in fact, it is the oldest form of cooking,” Faulk says. “But more recently, people are re-embracing wood-fired cooking and its primal nature. It started with the chef community. Restaurant menus described dishes as wood-fired or wood-grilled steaks, seafood, vegetables, and even dessert. It was all about capturing the char, smoke and unique flavor that comes when you grill using wood. Now people can capture that same experience right in their backyards.”

Outdoor kitchen design used to capitalize on the novelty of the out-in-the-elements nature of the space, but lately, Faulk has seen homeowners transition their outdoor kitchens to mirror their indoor ones.

Photo courtesy of Brantley Photography.

“We’re seeing indoor kitchen trends move into the outdoor kitchen. That includes more transitional designs, more cabinetry drawers versus doors, and more color,” he says.

These spaces can serve as a poolside dining area made for entertaining, or more simply as a peaceful place to cook on a summer night. The versatility and unconventionality of an outdoor kitchen makes a statement even among the most luxurious of homes.

Leave a comment

Gothic Glamour Done Right

Spooky styling for homes doesn’t have to be reserved for the Halloween season. Gothic Victorian trends can be achieved in a tasteful, modern way. Here are some ways you can incorporate the elegance of this classic look. 

When it comes to using color in a home, black is an obvious choice, but it doesn’t have to only be for the walls. Black furniture or accents can subtly incorporate this bold color into any space. If too much black causes eerie vibes then try other rich and vibrant shades. Ocean blue, ruby red and emerald green provide the Gothic opulence without being too harsh. And to balance out the room, add other earthy, warm tones such as tans and muted browns. 

Achieving a Gothic Victorian look means adding drama into your home. Moldings and a mix of materials structurally helps to accomplish this dramatic feeling. Wood paneling on the wall or wood moldings to the ceiling add Gothic charm.

Photo courtesy of AUDENZA.

Photo courtesy of Covet House. 

                Photo courtesy of Brabbu Design Forces. 

A black, smokey shower door is an unique and stylish way to add allure to your bathroom. Other ways you can create drama is to mix stone walls with a wood floor, or install a clawfoot bathtub for additional luxury.  

Photo courtesy of Merlyn Showering. 

Photos courtesy of Lime Lace. 

Little touches like Gothic-style light fixtures give any space old-world sophistication. A hand-finished chandelier or brass candle holder bring a stunning effect.

British lighting company Besselink & Jones recently introduced a new line of Gothic light fixtures. Their Empire lamp shade, pictured below, features Gothic-style pleating and Ecru silk fabric which together produce a glamorous effect.  

Photo courtesy Besselink & Jones. 

This trend isn’t exclusive for Middle Age castles — investing in one or two pieces will bring the style’s lavishness to your living space. 

Photo courtesy of The French Bedroom Co. 

Leave a comment

Featured Agent: Debra A. Johnston of Berkshire Hathaway

Debra Johnston

Berkshire Hathaway HomeServices

Georgia Properties

 

3500 Lenox Road NE, Suite 300, Atlanta, GA

404.312.1959 | DebraAJohnston.com

Listing by Debra Johnston

Atlanta, Georgia

40 Cates Road

Perhaps one of the rarest estates on over 8.4-plus acres available near Buckhead. Gated and completely fenced to the back gate, this unique and manicured property is surrounded by protected state land. The estate includes a lake with fountains, waterfalls, pergola, koi ponds, guest cottage and caretaker home. Entertain with tennis, batting cages, new pool and spa, outdoor dining pavilion and full bar. Enjoy the latest in Control4 home technology.

$7,950,000.

 

Debra Johnston originally appeared as an Elite Agent in the Unique Homes Spring ’19: Elite edition. See her page here.


Leave a comment

Designing the Perfect Rec Room

A recreational, or rec, room can be the perfect space to have fun and enjoy time with others. But recreation can have many different forms. From a game room to a movie theater and so many other possibilities, it can be difficult to find the perfect design and style for you. Here are four steps that’ll help you do so:

1. Assessing the space

 Whenever designing a room from scratch, it’s always a good idea to assess the size and dimensions of the space before anything else. Regardless of the room itself, the concept should always be centered around comfort. The first and foremost approach should be creating an inviting atmosphere for family and friends. Make sure to add ample seating, either spaced out for a larger room or closer together in a room with less space.

 

 

 

2. Finding the Purpose

It’s always crucial to think about the room’s purpose. For a more family-friendly setting, more comfortable seating and a fun atmosphere may work better. For those who appreciate a stronger sense of sophistication, a more refined look may be more suitable. For this style, an antique pool table with a polished finish can do just the trick. Darker walls add a dramatic backdrop to the space, incorporating the style even more so. If you’re a television junkie, a movie theater with ample seating may be more useful. Whichever purpose the room is used for, make sure it’s suits your interests and hobbies.

 

3. Incorporating Your Style

 Alongside the space’s purpose, style is another crucial factor to consider. For a more sleek, modern design, install a flatscreen television to the wall and provide seating with a minimalist decor. Light fixtures should also be taken into account — modern light fixtures can add the perfect touch to finish off the room’s design.

4. Have Fun With It

 The most important aspect of any rec room is to ensure that it serves its purpose, while also keeping a playful vibe. A bold color palette with a variety of textures and decorations can bring the room to life. Add funky decorations and avant-garde furniture to invite creativity into the space. In the end, remember to just have fun with it!

Leave a comment

Super-Sizing Luxury

With prices for residential real estate hitting and then exceeding $250 million, stratosphere was the word often used in recent years to characterize the pinnacle of the market. This year, prices for the most expensive in the U.S. are holding steady, perhaps moderating slightly (Refer here for last year’s lists). With the ultimate price remaining at $500 million and the lowest of the top 10 at $135 million, down from 2018’s $138.8 million, it would seem “holding steady” would be an appropriate sobriquet this year. 

When the first edition of Ultimate Homes was published 14 years ago, the highest-priced property in the U.S., an extensive estate in the Hamptons with a huge array of amenities including a golf course, was $75 million. The prospect of a $100 million home was denitely on the horizon, but anything nearing a billion was not even on the radar. Yet, for the last two years, the reported asking price for a mega mansion touted as “the most expensive home in America,” has been $500 million; the lowest price among the top 10 exceeded $100 million for the last four years. Geographically, Ultimate stars have appeared in many of the country’s top luxury locales. Recent years have seen a move toward the West with L.A.’s million-dollar meccas dominating the top group. Timeless blue chip estates, many with extensive pedigrees including notable architects, owners and visitors, comprised most of the top 10 in the initial years.

La Follia, Palm Beach, Florida. Photo courtesy of Giles Bradford 

Billion-Dollar Building Lot?

Undeveloped land without a house does not qualify for the Ultimate list, but it’s worth noting that last summer a $1 billion listing was posted in the multiple listing service for a 157-acre mountaintop spread in Beverly Hills. Since then, the price has been reduced by 35 percent to $650 million. Also, not on the Ultimate list is a $150 million parcel, One Enchanted Hill, that was the estate of Paul Allen, also in Beverly Hills. The property has many improvements including roads and two entrances, but the main house was razed.

Many see prospects for the premier market, particularly in L.A., as positive. Three years ago, Gary Gold with Hilton & Hyland sold the Playboy Mansion for $100 million, a record at the time for Los Angeles county. “Ever since then, we’ve seen more really big sales than ever before,” he observes. “The reason I think the ultra-luxury market is going to do well this year is there happens to be product worthy of big numbers. If there is no product available, nothing is going to trade, just because there’s nothing available. And there happens to be enough really nice, expensive big houses that are going to trade.”

Over the last 10 years, wealth globally has had a remarkable surge. Stephanie Anton sees growth in the number of ultra wealthy as a driver pushing the evolution of luxury, particularly in the highest-priced echelons. As buyer profi les evolved, luxe penthouses in new super towers along with newly constructed mega mansions created new residential categories and pushed prices upward. Properties with provenance such as Chartwell and Beverly House, along with classic estates, still have a place among best of the best. The “ultimate trophy and legend cherished for generations” is the way Beverly Hills broker Jade Mills characterizes Chartwell, a Bel Air legend designed by Summer Spaulding in 1930. A French Neo Classical exterior comprised of symmetrical cut limestone imparts a timeless presence. Henri Samuel, whose work includes estates owned by the Vanderbilts, Rothschilds and Valentino, refurbished the interior in the late 1980s. Located in the heart of Bel Air, Chartwell sits on 10.3 acres and is often described as the crown jewel of
Bel Air. 

The property also includes a guesthouse designed by Wallace Neff and acres of manicured gardens. Multiple agents including Jeff Hyland and Gary Gold of Hilton & Hyland; Joyce Rey, Jade Mills and Alexandra Allen with Coldwell Banker Residential Brokerage; and Drew Gitlin with Berkshire Hathaway Home Services California Properties are representing the property. “Chartwell certainly ranks as one of the most prestigious and beautiful properties I have ever represented. Additionally, the acreage is most unusual with four separate parcels and the exceptional panoramic views of downtown Los Angeles and the Pacific,” comments Rey. This property would appeal to a very specific buyer, explains Jeff Hyland, “one who has class, sophistication and taste.” 

Prime Assets

Steller architecture along with extensive and amazing amenities are a prerequisite for every top property. They add value and promote an over-the-top lifestyle, but architecture and amenities alone will not merit prices at the very top. Where they are located still matters and almost every property this year has a prime address. 

“Location is still a top consideration for potential buyers,” says Rey. Also important for long-term value, according to Rey, is the land. Just five minutes from the Beverly Hills Hotel, with over seven acres, Villa Firenze is the largest single property in Beverly Park, the largest collection of single-family mansions to be built in the U.S. in the last 50 years. With its own street, the property is its own Italianate village and includes two guest houses in additional to a 20,000-square-foot mansion. 

Meadow Lane in Southampton, New York, priced at $150 million, offers 14 acres, four separate lots and a 12,000-square-foot main residence as well as a tennis court with a tennis house, two golf greens with golf houses, and a pool and spa house. Harold Grant with Sotheby’s International Realty says the views up and down the Atlantic, in addition to unobstructed views across the bay, will “take your breath away.” In Palm Beach, only a handful of homes reach from the ocean to Lake Worth. La Follia, priced at $135 million, is the only direct ocean-to-lake estate on the entire island, according to Ashley McIntosh, executive director of luxury sales at Douglas Elliman in Palm Beach. “It is one of the most signifi cant properties on the island of Palm Beach,” she says. Italian Renaissance in style, the home is entirely wrapped in cream Coquina coral stone that extends into the two-story foyer. The top fl oor was designed for the master suite, which has “staggering views” of the ocean, along with his and hers baths, each with a balcony and dressing room, overlooking the ocean. 

Villa Firenze, Beverly Hills, California. Photo courtesy of Tyler Hogan. 

Irreplaceable

In nearby Manalapan, a 15-acre estate dubbed Gemini offers approximately 1,200 feet of dune-lined beach on the Atlantic and 1,300 feet on Lake Worth. A series of tunnels, including one that is a 15-foot-wide gallery, connects the two. The site, perched on top of a dune, offers 360-degree views, yet it’s only minutes to Worth Avenue in Palm Beach. In addition to the main house, it offers two, four-bedroom beachside cottages, a seven-bedroom house, and an additional staff or guesthouse, making it a true family compound with more than 30 bedrooms. Like Gemini, many Ultimate properties would be diffi cult to replicate. Agents call them “once-in-a-lifetime opportunities.” Mesa Vista, a massive ranch in East Texas, is another such property. Billionaire Boone Pickens has devoted more than 50 years to transform this 100-square-mile expanse of Texas panhandle into an unmatched oasis and wildlife habitat.

Improvements include 20 lakes over the course of 20 miles. In addition to a 12,000-square-foot main lodge, there is a 33,000-square-foot lodge and several other houses, plus housing for staff. The chapel, a site for both weddings and funerals, is stunning, and a 6,000-foot runway and hangar facilitates getting there. The ranch is listed at $250 million.

“It seems impossible to comprehend all of the improvement made to this property, whether it is structural improvements, water enhancements, landscape or wildlife conservation features. To our knowledge, no other ranch can replicate Boone’s Mesa Vista Ranch,” says Monte Lyons, managing director of Hall and Hall, who is representing the property along with Chas. S. Middleton and Son.

Super-Sizing Luxury

In addition to being the most expensive, The One is also one of the largest homes in the country, with an estimated 100,000 square feet. The estate is nearing the end of a half-decade-long construction process, and agents expect completion in the next few months. It also reflects a new bent for ultra properties, particularly in Los Angeles, which takes the term “trophy property” to a completely new level. In addition to expansive views, a huge number of very premium amenities from multiple pools and elevators to garages, these estates include almost everything a newly minted billionaire might want, taking the idea of a turnkey home to a new level. 

Billionaire, once again No. 6 on the Ultimate list, is priced at $150 million after a $38.8 million price reduction. It’s completely furnished, staffed and decked out with a huge array of indulgent features and additions, including more than 100 curated art installations, two stocked wine/champagne cellars, a multi-million dollar collection of cars in a custom design gallery and a 40-seat 4K Dolby Atmos Theater. Unlike custom homes which are designed for an individual buyer, new mega spec homes are geared toward a group of buyers with a great deal of specificity.

What hasn’t changed over the years are the diverse features of every Ultimate home, although what were once perks are now considered a “must-have,” including all of the tech bells and whistles, as well as privacy and state-of-the-art security. Wellness has always been a consideration, but now expands beyond space for gyms, yoga and massage. Priced at $135 million, 2571 Wallingford Drive is located in another prime Beverly Hills location and offers a one-of-a-kind indoor sports complex with basketball, pickleball, gym, a boxing ring, sports bar and outdoor lounging, according to Ginger Glass with Coldwell Banker Residential Brokerage.

Meadow Lane Oceanfront, Southampton, New York. Photo courtesy of Sotheby’s International Realty.

“These are consumers who can afford anything they want, but that is nothing new. Ultra high-net-worth consumers want it all, and they can afford it all,” says Anton. “Today in the ultra premium category, we are seeing demand for a lot of square footage in a beautiful setting, and/or view lots with fabulous outdoor space for entertaining and plenty of room to entertain guests, among other things. People are looking for homes that meet the needs of their busy, over-the-top, social, connected lives, but also for their home to be a safe refuge to get away from it all.”

On three occasions Joyce Rey sold the most expensive home in the nation, establishing multiple benchmarks for price — in 1978 for $4.2 million, 1990 for $19.9 million, and 2010’s $50 million record. Last year, the highest priced sale was a $110 million oceanfront compound in Malibu, which was also the most expensive sale ever in Los Angeles. So far, 2019 could be seen as a record-setting year, with the sale of a $238 million penthouse residence at 220 Central Park South in New York, which was an Ultimate top property last year. The sale set a record for a U.S. residential property. Designed by Robert Stern and located adjacent to Central Park, the building has become one of Manhattan’s most renowned properties. The price is more than impressive and surpasses other records for the U.S., which include a $147 million estate in the Hamptons that sold in 2014 and Copper Beech in Greenwich, which sold for $120 million also in 2014. Both eclipsed previous records, including a Woodside, California, estate that sold for $117.5 million in 2012.

When it comes to indications of what might occur in the future, and even the correct context within which to understand the present market, a look back doesn’t always provide the best insights. Regarding this year’s recent record sale price, appraiser Jonathan Miller cautions in his blog that the price may not be an indication of future trends because the contract was finalized in 2015, at the height of Manhattan’s supertall and super-luxurious building craze. However, Jeffrey Hyland believes there are several good indicators that bode well for future ultra-luxury sales in California. He estimates a large number of IPOs this year. “All these people are going to have so much money they will be looking to dispose of.”

This editorial appeared in the Unique Homes Ultimate ’19 Issue. 

See the Top 12 list here.

Leave a comment

ULTIMATE HOMES 2019: THE MOST EXPENSIVE HOMES FOR SALE IN AMERICA

OUR EXCLUSIVE GUIDE TO THE MOST EXPENSIVE HOMES FOR SALE IN AMERICA

This is the 15th year the editors of Unique Homes have published Ultimate Homes. Our comprehensive list of every property for sale in the U.S. for at least $25 million starts on page 52 of our recent Ultimate edition, and remains the only of its kind. Below, you will find a list of the top 10 most expensive properties featured on this year’s list — starting with a $500 million estate in Bel Air, California and ending with a $135 million property in Manalapan, Florida.

$500 million
The One
Bel Air, California

 

$250 million
Mesa Vista Ranch
Pampa, Texas

$245 million
Chartwell
Bel Air, California

$180 million
908 Bel Air Road
Bel Air, California

$165 million
Villa Firenze
Beverly Hills, California

$150 million
Billionaire
Bel Air, California

$150 million 
Meadow Lane Oceanfront
Southampton,
New York 

$145 million
90 Jule Pond Drive
Southampton,
New York

$137.5 million
Gemini
Manalapan, Florida

$135 million
Wallingsford Estate
Beverly Hills, California

$135 million
The Beverly House
Beverly Hills, California

$135 million
La Follia
Palm Beach, Florida

The list originally appeared in Unique Homes
Ultimate ’19. 

Click here to see the digital copy. 

To see the full list, click here and continue to pages 58, 64, 68 and 72

Featured photo courtesy of Tyler Hogan

Leave a comment

The Ultra High End’s New Story

The Ultra High End’s new story: No longer is ultra high-end real estate in the U.S. just about NYC and LA.

Beverly Hills, Manhattan and Miami, along with one or two other cities, have traditionally been the locus of the most expensive and most exclusive real estate in the U.S. Now, in an increasingly diverse geographic mix from Boston to Boulder, more properties align with what the industry calls the ultra or premier market. Uber prices in these locations might not number in the hundreds of millions of dollars, but they are the highest of that market. And, no matter the ZIP code, it’s likely that properties at the very top share similar attributes. 

Worldwide, the number of millionaires and billionaires continues to grow, with the U.S. still accounting for the largest share of mega wealthy. “I think the change we are seeing in the growth in the ultra high-end is directly correlated to the growth of significant wealth in the world. More people have more significant money,” says Stephanie Anton, president of Luxury Portfolio International.

“Interestingly,” she says, “it’s diversifying too. In the U.S., no longer is the story just about NYC and LA. Bottom line, the shift in location is a change that influences the high end of the housing market and the demand for significant properties in a way we have never seen before.”

Photo courtesy iStockPhoto.com / Sean Pavone

 

Traditionally, the very top of the market in Boston was the purview of the city’s legendary Brahmins. But the revitalization of downtown neighborhoods and growth of tech and finance, along with globally recognized educational institutions, are revamping the high end in both the city and suburbs. In 2018, there were 82-percent more luxury property sales than in 2014. Not only are more properties considered high end, but new luxury towers mix with traditional blue-chip estates.

 

Photo courtesy of iStockPhoto / MattGush

Jonathan Radford with Coldwell Banker Residential Brokerage in New England is representing the highest priced estate outside Central Boston. Woodland Manor is a $38 million property on more than 7 acres, five miles from the city centerline in Brookline. Photo courtesy of Boston Virtual Imaging.

The highest listing in the city is a $45 million penthouse occupying the entire 60th floor of the new Millennium Tower. Jonathan Radford with Coldwell Banker Residential Brokerage in New England is representing the highest priced estate outside Central Boston. Woodland Manor is a $38 million property on more than 7 acres, five miles from city center in Brookline. “Over the ast 5 years, we have seen consistent growth in the number of luxury property transactions outside of the city of Boston, in the range of 10 percent to 30 percent per year, with the exception of 2016, when a shortage of inventory resulted in a 2.7-percent decline in the number of luxury sales. In 2018, there were 58-percent more luxury property sales than in 2014,” explains Radford. “In the city, growth in the number of luxury transactions has exceeded 25 percent a year.”

Beverly Hills agent Joyce Rey, head of the Estates Division of Coldwell Banker Global Luxury, has brokered a number of record-setting transactions both regionally and nationally. “I never cease to be amazed at the constant ascension of real estate values. Any look in the rearview mirror at real estate values is always surprising because people realize and regret not buying more real estate. And it seems shocking today because when I founded Rodeo Realty in 1979, $1 million was a pretty major property.” The customary benchmark for luxury in many places has been $1 million. Now, in many locales, including Boulder, Colorado, the $1 million home is basically a redo. Boulder agents say luxury doesn’t begin until $2.5 million,
but even then, as Megan Bach with Colorado Landmark Realtors points out, “some homes are not necessarily luxury.” A more reliable gauge in Boulder, she says, is price per square foot, a measure often applied to premier markets in New York and California. She estimates luxury in Boulder begins at approximately $1,000 per square foot. The highest priced home currently on the market is a $9 million property on 15.42 acres outside of town with extensive views and strong indoor/outdoor connections. Having “great indoor views typically price bumps any home in any neighborhood here, as is the case in any view locale,” says Bach, emphasizing what might be a universal truth for uber luxury: No matter the location, the better the views and outdoor connections, the higher the price. 

Utah ay seem an unlikely spot for the ultra high-end, but prices now approach $10 million with the highest residential listing $26 million. Photo courtesy of Summit Sotheby’s International Realty.

“Sales over $10 million are very rare, but I think they are coming,” observes Debra Johnston, with Berkshire Hathaway HomeServices Georgia Properties. Photo courtesy of Debra Johnston.

Along Florida’s west coast, values in upscale resort locales traditionally trailed Miami or Palm Beach. Now, “prices for beachfront in Naples begin at $20 million,” says Tade Bua Bell of John R. Wood Properties. The recent sale of a gulf-front property in the exclusive Port Royal for $48 million illustrates how much demand has changed. The home was eventually torn down and replaced with new construction. Another property also in Port Royal and destined for a tear down sold for $28 million. In the ultra-sphere, a $10 million or $20 million tear down is not an anomaly.

The uber market in Atlanta starts around $5 million to $7 million for new construction. “Sales over $10 million are very rare, but I think they are coming,” observes Debra Johnson, with Berkshire Hathaway HomeServices Georgia Properties. “Buckhead is running out of large land lots, which is driving up the cost to build a dream house. The time it takes to build a new luxury home in the $5 million range could take up to 2 years. Many prospective buyers are instead buying the best flat lot they can find in a resale, and renovating the house to their taste level,” observes Johnson. In Atlanta, Los Angeles and other cities, lots suitable for prestige properties are at a premium.

In New York City, ultra luxury starts at $10 million, but Martin Eiden of Compass Real Estate says if you are looking for the “Wow factor” you have to be in the $18 to $40 million range. And anyone considering a trophy — what Eiden calls “I made it big” — property, generally has to look at $60 million and up. In the ultra-sphere, trophy properties often have over-the-top list prices. Greenwich, Connecticut, is a blue-chip bastion for prestige properties. Topping price points is a mid-country European style estate offered at $29.5 million, followed by a $22.5 million property, also in a premier estate setting. Old money locales tend to be timeless. In the Washington, D.C., metropolitan area, uber prices currently do not exceed
the $20 million mark. The exception is a $62 million estate in McLean, Virginia, on 3.2 acres overlooking the Potomac and comprised of a main residence and The Marden House, which was designed and constructed by Frank Lloyd Wright in 1959. Also extraordinary is underground parking for 30 cars, bespoke interiors by Thomas Pheasant and some of the finest views of the river in the region. In the ultra realm, truly singular properties, particularly those with provenance, often merit singular list prices. Parking for dozens of cars might seem over the top, but garage space and parking are both important to high net worth buyers, according to Rey. What else is considered a must-have? Smart home tech, larger closets, a gym, kitchens and great rooms that flow, screening and media rooms. But, Rey emphasizes, “Location is still the number one consideration for buyers.”

The increasing diversity of locations in properties at the highest price points is basically a numbers game: more buyers, greater degrees of wealth, and price appreciation in the overall market. Simply, there are more people in more locations with greater net worth. Utah is an unlikely spot for the ultra high-end, but prices now approach $10 million with the highest residential listing at $26 million. The market changed in 2016, according to Kerry Oman, with Summit Sotheby’s International Realty in Park City, who brokered the sale of a $13.5 million property in Provo Canyon, the highest-priced transaction in recent years. For the ultra market, the $5 million to $7 million range is typical, and $7 million to $10 million is no longer the exception, says Oman. In spite of growing national interest in Park City, demand for uber properties is most likely to come from home-grown wealth. In the ultra-realm, U.S. buyers dominate a majority of locations today. 

“A lot of money is coming out of Silicon Valley, and Seattle now. And we’re seeing a great migration of significant wealth to more resort markets like Hawaii, Florida and Texas, due to an aging affluent population and also attractive tax laws,” shares Anton. Taxes are only one driver for a new geographic mix of buyers in Florida and Georgia. Even before the tax law was passed, brokers like Bua Bell were reporting more interest from Colorado and California. Brokers in Naples and other cities are also seeing buyers from New York, New Jersey, Massachusetts and Connecticut. Johnson says there has been a big increase in out-of-state buyers in Georgia in the last year. Ultra-luxury buyers in Greenwich have broadened in terms of their use of these properties and what they are looking for, observes Robin Kencel with Compass Real Estate. Some plan to make Greenwich their fulltime residence. Others are looking for a weekend or a summer retreat. “As people discover Greenwich’s natural beauty, from having four beaches to 600-plus nature trails to a breadth of year-round activities and its sophisticated, diverse and wholesome vibe, it is becoming an attractive alternative to the Hamptons,” she says. 

In the Washington D.C., metropolitan area, uber prices currently do not exceed the $20 million mark. The exception is a $62 million estate in McLean, Virginia. Photo courtesy of Gordon Beal. 

Sui generis is how some characterize the ultra market, but as distant and disconnected as it may seem, the ultra sector does not exist in a separate vacuum. “Everything’s fluid in luxury real estate,” says Gary Gold with Hilton & Hyland in Beverly Hills, noting it’s not like the stock market where there is a definite price at the closing bell. “It doesn’t work that way. There are so many nuances. In general, when you have record sales, when you have record numbers of sales, when you have lots of positive activity, it has an overall significant effect on everything,” he explains.

“The rise in significant prices is a reflection of demand but also is consistent with the rise we’re seeing in luxury prices across the board,” says Anton. “According to Realtor.com, in Q4 of 2018, prices in the top 5 percent of markets in 1,000 U.S. cities closed at an increase of 4.7 percent year over year. It’s a bit of that old saying, ‘a rising tide lifts all boats.’” With pricing heading into the stratosphere, an ultra purchase might seem capricious — a product of desire rather than a well thought
out choice. Instead, no matter the price, it’s still a question of value. Every once in a while a buyer might make a crazy purchase, but agents say that’s a very rare occurrence. Even though prices might be well into the tens of millions, Gold says, “It’s not about the money. It’s about how everyone wants to make a smart purchase, and no one wants to be a chump. For the most part, when they make that purchase, people want to feel they have made a prudent, valuable purchase. People who are worth a lot of money are very used to making very very expensive acquisitions, whether it’s in business or personal.

They know how to wrap their head around these very large purchases.” “These buyers are highly sophisticated consumers and active in multiple luxury asset classes, from cars to art to jewelry. They want to know that beyond enjoying their property, they have made a sound business decision,” says Kencel. Ultra properties might be extravgent and indulgent, but the ultra buyer’s focus is still value and investment. When there are several properties on the market at the highest prices, agents often say, “When one sells, the others will to.” Surprisingly, experience does validate this claim. “If you see homes that are setting new precedent, I think it definitely is an endorsement in an area and a price range,” says Gold. Several years ago, Gold broke the $100 million price point in Los Angeles with the sale of the Playboy Mansion. “No one ever sold something well over a $100 million. Since then, we’ve seen more really big sales than ever before. It’s definitely a validation of an area, and people get more comfortable spending more money, so it’s a good sign.” And the impact trickles down. “The second I sold something for $100 million, all of a sudden the $5 million listings are now worth more.”

This editorial originally appeared in Unique Homes Ultimate ’19 Issue.   

Leave a comment

Simple Colors, Bold Impact

Although the interior design trends are headed toward bolder, more vibrant colors, neutral greys and tans are always in style. ‘Neutral’ doesn’t necessarily mean boring: here are three different ways to make a room with less vibrant colors still have a bold impact.

 

 

1. Dynamic Lighting

 Although rooms with neutral colors can be warm and inviting, it can also end up being boring and dull. To prevent this from happening, look toward dynamic light fixtures. Avant-garde light fixtures like the chandeliers in this space offer a bright and eye-catching design. The additional brass fixtures diversify the textures in the space. Although almost all of the colors are neutral, the design of the room is anything but dull.

 

Photo courtesy of Sweetpea Willow

Photo courtesy of Brabbu Design

Don’t count out natural lighting, however. Bright sunshine can bring the neutral colors to life. The high glass doors allow for the natural light to shine through, and create a more lively and vibrant room in the process.

2. Contrast of Colors

 The trick with designing rooms with neutral colors is a variation of those hues. Too much of one shade can make the entire space blend together, creating a boring look. Different shades of the same tones, however, can create a more vibrant style while also keeping a calm and comfortable atmosphere.

 

Although keeping with the neutral tones, this room stays bright and lively with its variation of those colors. The dark gray cabinets and chairs against the white brick walls creates a striking composition that’s both comfortable and eye-catching.

Photo courtesy of DelightFULL

Photo courtesy of Wallsauce

3. Varied Textures

 

To allow more variation in a space without getting too busy with the colors, look to diversifying the textures. Include different fabrics, tiles, stones, wood and more to add a more attractive style. The leather couch, painted mural on the wall and glossy wooden floors add variation to this space. But no matter which are used, the diversity of the textures will always give the room a beautiful, elegant design.

Photo courtesy of DelightFULL

Leave a comment

Featured Agent: W. Terry Potts of Country Club Properties

W. Terry Potts

Country Club Properties

183 West Main Street, Highlands, NC 28741

828.526.2520 | ccp4terry@gmail.com | www.ccphighlandsnc.com

Country Club Properties is a fully independent real estate brokerage firm serving the country club market in the Highlands-Cashiers area. Completely independent from any developers, speculators or sales programs, Country Club Properties offers an untethered relationship. Area country clubs include Highlands, Wildcat Cliffs, Old Edwards Club, Mountaintop Club, Trillium Links Club, Cullasaja Club and Highlands Falls. Whether your interest is buying or selling real estate in the Highlands area, give Country Club Properties a call.

Listing by W. Terry Potts

Highlands, NC

Browery Road

One of the finest estates available in Highlands! Highrocks features gated access to a large private 3.6-acre lot with stunning views of Whiteside, and the valley vistas beyond. Featuring multiple stone fireplaces, water features, a custom dream kitchen, and Carolina room with a fireplace.

www.ccphighlandsnc.com.

$4,499,000.

 

 

W. Terry Potts originally appeared as an Elite Agent in the Unique Homes Spring ’19: Elite edition. See his page here.

Leave a comment


America’s Most Expensive Homes
Alabama Real Estate | Alaska Real Estate | Arizona Real Estate | Arkansas Real Estate | California Real Estate | Colorado Real Estate
 
Connecticut Real Estate | Delaware Real Estate | Florida Real Estate | Georgia Real Estate | Hawaii Real Estate | Idaho Real Estate
 
Illinois Real Estate | Indiana Real Estate | Iowa Real Estate | Kansas Real Estate | Kentucky Real Estate | Louisiana Real Estate
 
Maine Real Estate | Maryland Real Estate | Massachusetts Real Estate | Michigan Real Estate | Minnesota Real Estate | Mississippi Real Estate
 
Missouri Real Estate | Montana Real Estate | Nebraska Real Estate | Nevada Real Estate | New Hampshire Real Estate | New Jersey Real Estate
 
New Mexico Real Estate | New York Real Estate | North Carolina Real Estate | North Dakota Real Estate | Ohio Real Estate | Oklahoma Real Estate
 
Oregon Real Estate | Pennsylvania Real Estate | Rhode Island Real Estate | South Carolina Real Estate | South Dakota Real Estate | Tennessee Real Estate
 
Texas Real Estate | Utah Real Estate | Vermont Real Estate | Virginia Real Estate | Washington Real Estate | West Virginia Real Estate
 
Wisconsin Real Estate | Wyoming Real Estate

Style Selector
Select the layout
Choose the theme
Preset colors
No Preset
Select the pattern